Telling the story

Tell us your stories with our Centre and motivate others to come!

Here are some tips for telling us your stories!

The story is most effective when told from the point of the view of the beneficiary. A direct narrative from someone whose life has changed will be compelling and inspiring. Your impact will be clear, real and engaging. The story should have three key parts:

  1. The case study's initial situation and challenges
  2. What happened to change things
  3. Where they are now as a result. This might include new hopes for the future

Grab the reader

You need to get the reader's attention in the first sentence/paragraph; background info can come in later if necessary. Make your readers want to read on to find out what happened / the full story, using, for example:

  • emotion
  • intrigue
  • shock
  • surprise

Keep it real / unique

Small, real-life details make a big difference in ensuring your case study stands out as an individual and remains in the memory. They bring life and interest to the story and help affirm how genuine it is. Don't get so bogged down in detail that you forget the story, though! Even just a touch of detail can turn a dull sentence into a vibrant image.

Edit quotes

You don't need to quote people to the word. As long as you keep their general words and, most importantly, retain the meaning of what they're saying, be prepared to tidy up the language. This will help the story read better and have more impact.

<IDEAS FOR CALLS TO ACTION>

Make the most of your inspiring case studies to push visitors to your site towards your most important goals, tying them in with the story. For example:

講故事

告訴我們您在我們的中心的故事,並激發其他人的光臨! 這裡有一些提示,告訴我們您的故事!

從受益人的角度講這個故事是最有效的。生活改變了的人的直接敘述將是引人入勝和鼓舞人心的。您的影響將是清晰,真實和引人入勝的。

故事應包含三個關鍵部分:

  • 案例研究的初始情況和挑戰
  • 發生了什麼改變了事情
  • 結果是它們現在在哪裡.這可能包括對未來的新希望

抓住讀者

您需要在第一句話/段落中引起讀者的注意;如有必要,可以稍後提供背景信息。讓您的讀者繼續閱讀以了解發生了什麼/全文,例如使用:

  • 情感
  • 陰謀
  • 休克
  • 吃驚

保持真實/獨特

小而真實的細節在確保案例研究作為個人脫穎而出並保留在記憶中方面有很大的不同。他們帶給故事以生命和興趣,並幫助確認故事的真實性。但是,不要陷入如此詳盡的細節,以至於您忘記了這個故事!即使只是一點點細節也可以將枯燥的句子變成生動的圖像。